http://www.amandavegablog.com/advertising/ad-agency-geniusthe-lg-campaign-i-bigpuffyheart/ Amanda Vega, a 18 year internet veteran rants, raves, and generally runs her mouth about online advertising, web sites, advertising, marketing, and public relations. Fri, 16 Jul 2010 20:33:03 -0600 http://wordpress.org/?v=2.8.6 hourly 1 http://www.amandavegablog.com/advertising/ad-agency-geniusthe-lg-campaign-i-bigpuffyheart/comment-page-1/#comment-18 Chan Suh Fri, 02 May 2008 18:07:47 +0000 http://amandavegaconsulting.wordpress.com/?p=22#comment-18 Thanks for the kudos. Actually, KS Lee did tell the writers about the agencies but the general press is usually not interested in what agency did what. It might surprise you to learn that this was actually done in a group effort between agency.com (New York and London), Tequila\London, Stream and Premier PR. It's one of those extremely rare case of everyone working together to create a complete campaign. I personally think that's why it's been so successful. Thanks for the kudos. Actually, KS Lee did tell the writers about the agencies but the general press is usually not interested in what agency did what. It might surprise you to learn that this was actually done in a group effort between agency.com (New York and London), Tequila\London, Stream and Premier PR. It’s one of those extremely rare case of everyone working together to create a complete campaign. I personally think that’s why it’s been so successful.

]]> http://www.amandavegablog.com/advertising/ad-agency-geniusthe-lg-campaign-i-bigpuffyheart/comment-page-1/#comment-17 Kathy Thu, 01 May 2008 18:20:47 +0000 http://amandavegaconsulting.wordpress.com/?p=22#comment-17 This is great! This is great!

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