From the monthly archives:

October 2009

Does Social Media Influence or Drive Revenue?

October 30, 2009

Blog Throwdown:
Show me the money! No, wait…’Give me followers or give me Internet marketing death’. No, no…’I just posted to say, ‘please buy now’ (set to Stevie Wonder’s I Just Called To Say I Love You).
With the every growing adoption of social media for business use as part of today’s corporate and marketing strategy, the [...]

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Sweet Nestle in a not-so-sweet social media stomach ache

October 8, 2009

There has long been controversy about Nestle. The issues started in the 70’s with boycotts surrounding their formula and products for various reasons.  And while boycotts are not new, they are particularly interesting and additionally fueled now with the increasingly widespread use and acceptance of social media.
In recent weeks, Nestle has found themselves in an [...]

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